1. The right domain name will help you to more effectively manage your online visibility.
2. The right domain name can help you advertise and market your business online more effectively.
3. The right domain name makes it easier for people to remember you and your website or blog.
4. The right domain name, with keywords in it that are more appropriate to the products and services you sell, will leave a larger impact on potential and existing customers.
5. The right domain name with the appropriate keywords in it can be used as part of your search engine optimization strategy to get top ranked at Google as well as other search engines.